By Rebecca Carvell
Love Your Melon is an apparel brand run by college students all over the United States. Their goal is to give a hat to every child that is battling cancer in America.
Love Your Melon has just become an official organization at Bemidji State University and has thirteen crew members. To name a few members, Crew Captain, Shaina Gillman, Vice-Captain, Katrina Hadden, Public Relations and Marketing, Katie Miller, and Secretary, Heather Foner.
In Love Your Melon’s time as an organization, they have reserved more than 45,000 hats that they will donate. As a customer you are even able to pick a patient if you know they have not received a hat and a college ambassador will show up to the child dressed as a superhero to deliver their new hat.
Recently, Love Your Melon has partnered with another organization called the Pinky Swear Foundation. The Pinky Swear Foundation provides immediate support to these patients. There is also CureSearch that helps out to fund different research programs to help eradicate cancer from children completely.
In the beginning, Love Your Melon was simply a buy-one-give-one company, but now they are using a model that gives fifty percent of net proceeds on every product sold. The money will then go to the Pinky Swear Foundation and CureSearch.
Statistics show that every year 15,000 children in America are diagnosed with cancer. As Love Your Melon grows, so will the number of children with hats and so will the amount of research to end this illness.
To help Bemidji State’s organization earn credits to better their chances of helping more children, you simply have to select the university when you checkout with your purchases on LoveYourMelon.com.
Photos by BSU Love Your Melon Ambassadors